How is B77 Life genuinely sustainable?

  From production to products, all the processes and materials are sustainable. Using natural renewable energy, reduced water consumption, lowered carbon footprint, B77 products are cruelty free, vegan and organic.

  Backed by ESG ratings on individual products using 3^rd party verification systems such as Reput.ai, consumers can trace their material and its impact on the environment via innovative QR codes on each item.

  To offset the use of traditional transportation, B77 life plants a tree with each order nurturing a plantation in association with Grow Billion Trees

  All scraps are recycled and repurposed in partnership with DESKATUK providing a source of livelihood for over 5000 women in India

Top 10 sustainable fashion brands in India 

Sustainable fashion is the buzzword in today’s industry. Focussed on organic materials, organic materials, fair trade practices, and artisan empowerment, these home-grown indigenous brands in India are leading the way in this environment. These brands commonly use organic cotton, handloom fabrics, and natural dyes to offer sustainable, durable, and ethically made clothing options.

Our pick on the best sustainable brands you can buy in India based on ethical practices, materials, and artisan support:

1. No Nasties: Offers organic, fair trade, and vegan clothing, focusing on cotton.
2. Nicobar: Offers contemporary, durable designs using organic cotton and natural materials like bamboo.
3. B77 Life: Offers timeless stylish designs in organic cotton, bamboo and Hemp with sustainable certified processes. First in India to use Himalayan Grass as a fabric.
4. Doodlage: Focuses on upcycling factory waste and industrial waste into new garments.
5. Okhai: Empowers rural artisans by creating handmade, vibrant clothing.
6. Sui: Focuses on eco-friendly fabrics and ethical fashion with a contemporary style.
7. The Summer House: Creates handmade clothing using organic cotton and sustainable practices.
8. Ka-Sha: Celebrates Indian textiles, focusing on natural materials and upcycling with their "Heart to Haat" collection.
9. Upasana: An Auroville-based brand focused on conscious clothing, sustainability, and supporting traditional weaving.
10. Chidia: Focuses on natural dyes and traditional techniques, with a focus on educating consumers on the sustainable process