Discover how B77 is transforming India’s fashion industry with organic cotton, Himalayan Grass Fabric, Ayurvedic dyeing, and ethical production.
Organic Clothing | Conscious Design | Sustainable Fashion
New Arrivals
SOLEIL – Hi-Low Embroidered Cotton Linen Dress | Sustainable Women’s Fashion
Celebrities Wear B77
Suman Ratan Rao
Miss World Asia 2019
Pragya Kapoor
Environmentalist & Film Maker
Varun Sood
Actor
Aahana S Kumra
Actress
Aishwarya Sharma
Sustainable Fashion Activist
Look Book
Featured in the Press
Eco Blog
Building a sustainable future with Descatuk. B77 have been the 1st ones ever to use HimGra NNF. This fabric is not just purely sustainable, it also has an entire community behind it engaged in its production.
New age innovation allows us to embrace sustainable processes in natural dyeing. Pigments from plants, herbs and succulents are used to treat natural fabrics giving them protective qualities. Find out how we do this.
Ethical Fashion refers to clothing that reduces the negative impact an item of clothing has on people, animals, and the environment. From concept to production, ethical clothing is kind to both the people and the planet.
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